The importance of having purpose

Please note: Some details of this blog have been embellished for entertainment purposes, namely the bit about doffing my hat to the bus driver. That didn’t happen.  

I left workshop number two of this year’s UK-GBC Future Leaders programme with a growing sense of purpose. I was slowly but surely being equipped with the necessary tools to solve some of the world’s most pressing problems. I felt empowered and decided to head home to share the good news with my other half.

So, with all the exuberance I could muster I stepped on to the 521 bus, doffed my hat to the bus driver, chimed, “good evening guv’nor”, and began my journey to London Waterloo train station.

Now it’s important to note that the 521 is no ordinary bus. The 521 is a smart bus. As a result my exuberance was temporarily dampened when it informed me that my train home was delayed... indefinitely. 

This was obviously quite annoying but it did give me the opportunity to reflect on the fact that my bus just told me the status of my train. This was not a “WOW!” moment for me, quite the opposite; it felt entirely normal that data from two separate transport operators should be shared for the greater good of those using the transport systems. It’s a logical step in the right direction which probably took years of hard fought negotiations trying to find the win-win for both parties.

I am glad a positive outcome was reached as it is quite handy to know when my train is delayed. It means I can avoid the crowds of angry people and head straight to the pub to craft a passive aggressive tweet to South West Trains thanking them for their on-going wonderful service.

The point I’m trying to make is that we live in a world of fast and furious change where new technology and new business models are ready to disrupt the status quo. The warning signs are there for organisations using business models devised in the 1800’s. Are these business models still a good fit for the world in which they operate? If not, why not? Is there an opportunity to leverage this for positive change?

The Future Leaders programme encourages a different way of looking at a problem. It takes you out of your comfort zone and fosters creativity. Most importantly, it forces you to define your purpose. What is the reason you exist? And how can you best serve humanity and the planet with your talents?

We continue to develop our breakthrough business models and personal leadership skills. I look forward to the next session on “storytelling” where I’ll probably be told not to ramble on about London buses. Oh well, you live and learn.

Add new comment

Ruaraidh Bellew

Author: Ruaraidh Bellew

Added: 18/05/2017

Featuring Member: EP&T Global Ltd

Featured in category Members

View all Blogs